Insider Secrets to a Top 100 Podcast with Courtney Elmer | Podcasting Strategy for Business Growth Should You Edit Your Own Podcast? | Shawn Shewchuk
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May 17, 2024 In this engaging discussion, Shawn Shewchuk, a 2x bestselling author and award-winning podcast host, shares insights on time management for entrepreneurs. He emphasizes the need for podcasters to think like CEOs, assessing business goals against the necessity for a podcast editor. Listeners discover the unexpected reasons a podcast might not grow, and learn how to identify time-wasting activities. Shawn also covers the importance of delegation and prioritizing high-leverage activities, offering a valuable framework for making podcast decisions to enhance business success.
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Podcast Editing Decision
- Consider your business level, team size, and goals when deciding whether to edit your podcast.
- This applies whether you're using the podcast for lead generation or it's not growing as expected.
Paradigms and Time Management
- Our decisions are often based on ingrained habits and paradigms from our upbringing, not our own true needs.
- To grow your business, you must identify and eliminate time-wasting activities.
Technician vs. Entrepreneur
- Focus on entrepreneurial activities, not technical tasks.
- Delegate tasks below your pay grade, like bookkeeping, to free up time for high-leverage work.