Nikonomics - The Economics of Small Business

38 - From Idea to IPO in 12 Months with Callum Laing

Jul 31, 2024

Callum Laing, founder of the Veblen Director Program, shares his expertise on effective board governance tailored for small businesses. He discusses how tailored boards can enhance growth and networking. The conversation explores his innovative agglomeration model for mergers and acquisitions, focusing on maintaining brand identity. Callum also highlights the challenges small businesses face in public markets and the power of informal advisory boards. His insights into member acquisition strategies underscore the importance of building connections for aspiring board members.

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Intro

00:00 • 3min

Empathetic Mergers and Acquisitions

02:33 • 5min

Navigating Corporate Governance for Small Businesses

07:32 • 19min

The Rapid Path to Profitability and High-Status Economics

26:40 • 2min

Strategies for Member Acquisition and Networking Success

28:12 • 3min

Journey to Board Membership

31:13 • 17min

Navigating Passions and Financial Markets

48:30 • 5min

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Join me, Nik ( https://x.com/CoFoundersNik ), as I talk with Callum Laing ( https://x.com/LaingCallum ), founder of the Veblen Director Program, about the importance of effective board governance for small businesses and how ambitious professionals can work their way up to board positions.

Callum discusses the value that board members can bring through their networks and insights, how small businesses can successfully build and leverage boards, and the pitfalls of applying big company governance models to smaller enterprises. The episode also dives into Callum's journey in mergers and acquisitions, the innovative agglomeration model, and marketing strategies for the Veblen Director Program.

Questions this Episode Answers:

How did Callum Laing develop the agglomeration model to help small businesses grow?

What are the advantages of having a board for small businesses, according to Callum Laing?

How does the Veblen Director Program assist individuals in obtaining board seats?

What challenges do small businesses face in the public markets, and how has Laing addressed these issues?

How does Callum Laing suggest small businesses can leverage informal advisory boards for growth and success?

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This week we covered:

01:37 Sponsor Message: Win a $100 Amazon Gift Card

02:19 Callum's Business Journey and Board Experience

04:08 The Agglomeration Model Explained

09:38 Challenges and Benefits of Public Markets

14:45 Creating Effective Boards for Small Businesses

24:28 The Veblen Director Program: Building Board Experience

29:31 How to Join the Veblen Director Program

30:55 Joining Non-Profit Boards

31:13 How Veblen Works

34:22 Membership and Pricing

35:30 Building the Infrastructure

36:57 Marketing Strategies

44:09 Rapid Fire Questions

47:15 Expert Networks and Market Research

49:39 Final Thoughts and Advice