On with Kara Swisher WeightWatchers CEO Sima Sistani talks TikTok, Telehealth Deal on GLP-1/Ozempic and Why She Took the Job
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Apr 6, 2023 
Seema Sistani, the tech-savvy CEO of Weight Watchers and former co-founder of the House Party app, discusses the company's bold acquisition of Sequence, a telehealth provider specializing in GLP-1 drugs. She explores the role of medical interventions in weight management and the societal perceptions surrounding them. The conversation also touches on the obesity epidemic, personal anecdotes about diet struggles, and how digital transformations are reshaping community support in health. Sistani emphasizes the need for a holistic approach to health that transcends simple aesthetics.
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Sistani's WeightWatchers Journey
- Sima Sistani, WeightWatchers CEO, joined after being a member in 2014.
- Her mom, a registered dietitian and food scientist, recommended it after Sistani tried various diets without success.
Weight Watchers as a Social Network
- Sistani realized Weight Watchers' potential as an empathetic social network while listening to Oprah's podcast.
- Tina Fey's experience with Weight Watchers Connect resonated with Sistani's focus on digital social relationships.
Disrupting WeightWatchers
- Sistani aimed to disrupt WeightWatchers by prioritizing a digital-first approach.
- She wanted to leverage the company's existing strengths in coaching, community, and nutrition.