The Ravi Abuvala Show The One Thing Your Personal Brand Is Missing (What They Won't Tell You)
Nov 27, 2024
Dive into the world of personal branding and discover what truly sets a brand apart. Learn about the power of consistency and intentionality that goes beyond logos and colors. Explore the fascinating concept of association bias and how content influences brand perception. Uncover the importance of brand guidelines to create a distinctive identity. This insightful discussion emphasizes that mastering personal branding is key to standing out in a crowded marketplace.
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Branding Is Everything
- Personal branding is more than logos and colors; it's everything associated with you.
- This includes your environment, words, and associations, impacting others' perceptions.
Holiday Inn Example
- Ravi Abuvala avoids staying at Holiday Inn because it doesn't align with his elevated brand.
- Checking into a Holiday Inn would clash with the image he cultivates and sells.
Fresh and Fit Example
- Appearing on the Fresh and Fit podcast, known for misogyny, can negatively impact one's brand.
- Association with controversial figures can lead to misinterpretations and unwanted labels.