Social Media Strategy: This was something that used to highly intimated me! Imposter syndrome is flaring as a new entrepreneur finding your way in a new industry, and this word strategy honestly felt so daunting. Over two years later, I can see now that strategy is just a fancy term (for people who must be really good at their job, lol). It doesn’t have to be complicated or overwhelming at all.

In this episode, I want to help you understand what a social media strategy looks like and how to develop and present a social media strategy to a client or customer.

In this episode, you'll discover…

Understanding your client’s goals
Doing the research
The brain dump
Auditing your clients podcast
Planning the content calendar
Presenting your strategy

Thank you so much for listening. If you are enjoying the Dishing Up Digital Podcast, please leave a review on Apple and let me know! Don't forget to connect with me over on Instagram, let me know what you would like to hear in future episodes, and share this episode with anyone you think would benefit from it!

Links & Resources:

Work with Ellen: https://www.ellenmackenzie.com/

Ellen’s membership group: https://www.ellenmackenzie.com/insiders-club

Connect with Ellen on IG: https://www.instagram.com/ellenmackenziee
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A Full Social Media Strategy for Beginners in 5 Steps