My Amazon Guy

MCF Discount 2026 is Here and It’s Actually Worth It

Jan 14, 2026
Explore Amazon's new MCF discounts offering sellers a unique chance to slash fulfillment costs! Learn how these savings extend to platforms like Walmart and Shopify. Discover eligibility requirements and get insights into potential savings based on unit volume. Find out why now is the best time to build your own website and expand off-Amazon. The potential profits are plenty, and it’s all about smart strategies to elevate your e-commerce game!
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INSIGHT

Amazon Expands MCF For Off‑Platform Sales

  • Amazon launched expanded MCF preferred pricing for 2026 that reduces fulfillment costs for off-Amazon sales.
  • Noah Wickham highlights MCF ships products for Shopify, Walmart, TikTok and other channels from Amazon inventory.
ADVICE

Enroll Now To Capture MCF Discounts

  • Enroll in the MCF program now if you ship enough units to qualify so you can capture fee reductions and credits.
  • Noah Wickham recommends this as an opportunity to start or scale a direct‑to‑consumer website using existing Amazon inventory.
INSIGHT

12‑Month Program Can Offset Major FBA Costs

  • The 12‑month program offers up to a 15% discount on MCF fees plus up to $1 FBA credit per MCF unit, capped by thresholds.
  • Noah Wickham emphasizes that the credit can effectively offset a large portion of FBA fees and adds immediate profitability for off‑Amazon sales.
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