Off The Grid: Leaving Social Media

🍒 What’s Next? 2026 Marketing Trends with Amanda Laird

16 snips
Jan 9, 2026
Amanda Laird, a growth marketing strategist at Slow and Steady Studio and host of the Personal Business Podcast, shares her insights on upcoming marketing trends for 2026. She discusses the growing importance of building trust through vulnerability and transparency. Amanda highlights a shift towards experimental, chaotic marketing as algorithms evolve. There's also a resurgence in analog, handmade approaches and a migration of creators to Patreon. Finally, she emphasizes the rising demand for done-for-you services and how they foster accountability.
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INSIGHT

Consumers Crave Human, Simple Experiences

  • Consumers in 2026 are fatigued and craving simplicity, authenticity, connection, transparency, and joy.
  • Many are moving offline or seeking more human online experiences, reshaping marketing expectations.
INSIGHT

Trust Is Being Reimagined

  • Trust has been declining for decades and the internet amplified that trend.
  • 2026 calls for building a new relationship with trust instead of restoring old faith levels.
ADVICE

Use Vulnerability To Prove You're Human

  • Show behind-the-scenes and vulnerability to prove humanness that AI lacks.
  • Use consistent, genuine glimpses into process to build trust with your audience.
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