How to Hire Talent for Your Local Service Business! (The Complete Hiring Playbook)

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How do you hire employees who actually stick around?

Austin Gray sits down with Patrick Murphy, founder of Cascade Home Cleaning, to unpack why recruiting is the single biggest bottleneck in service businesses—and how to fix it.

Patrick reveals:

• Why every great hire adds $130K in annual revenue

• His proven recruiting funnel modeled after sales & marketing

• How to use Indeed, automation, and strong copy to attract better candidates

• The secret to disqualifying bad fits early (and saving yourself months of headaches)

• His full multi-step hiring process: applications → screening → test clean → offer

  
  

This isn’t theory—it’s the exact framework Patrick uses to manage 20+ employees in a highly competitive, high-turnover industry.

If you own a cleaning service, landscaping company, snow removal business, or any local service operation—this is a must-listen playbook for scaling with the right team.

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