The 80/20 Principle 088: Effective Marketing with Mark Homer
Ernie interviews Mark Homer about effective marketing for small law firms, and how he helps his lawyer clients get better noticed and found, online and offline.
Show NotesMark Homer’s GNGF website (GNGF stands for “get noticed, get found”)
Online Law Practice Strategies: How to Turn Clicks Into Clients, by Mark Homer (the book we discussed in the episode)
GNGF.tv; - Live interviews, updates, and Q&A on everything law firm marketing or the business side of running a law firm. Airs every other Wednesday at 11:30am Eastern time. Join live and ask questions and get answers from Mark and law firm marketing experts.
BEDLAM conference put on by Mark and some friendly marketing agency competitors (the name BEDLAM stands for “best damm legal marketing” marketing conference)
General Resources
- Learn to use technology to reduce friction & gain freedom with this resource: https://www.the8020lawyer.com/
- Focus on these essential tech tools for maximum traction in your practice.
- Take this short law practice assessment to identify your main strengths & weaknesses.
Thanks to My Sponsor
Smith.ai; is a superior receptionist service for law firms that also helps you convert first-time callers or website visitors into paying clients.
They also offer a free AI Chatbot that provides 24/7 service on your website. Ernie appreciates the superior service they provide to his callers and web visitors, and you will too.
And if you’re curious about how a virtual receptionist service can help you take your practice to the next level, check out this ebook.
EPISODE CREDITS:
If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment.
He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world.
Find out more at https://emeraldcitypro.com