The Amazing Benefits of Augmented Reality Marketing for Ecommerce

Are you ready to discover the incredible power of augmented reality marketing for ecommerce? The future is here – find out the amazing benefits of utilizing AR technology for your business today with guest Rich Watson.

ABOUT RICH

Rich Watson is a strong force in Augmented Reality Marketing and one of the leading voices behind it. He has spoken all over the world about the future of eCommerce and how it will be brought into Web 3.0.

Rich has over 8 years of Facebook ad media buying experience, and he is an avid believer in the potential of Non-Fungible Tokens (not pictures of monkeys but the technology behind it) and the metaverse.

Here’s a summary of the great stuff that we cover in this show:

• Augmented Reality (AR) can be defined as upgrading your immediate surroundings with digital assets. AR is something that comes in front of you overlaying the environment that you’re already in. Whereas, virtual reality (VR) is essentially an entire environment that you're stepping into.
• The importance of understanding the connection between AR and what the technology is key to businesses build a relationship with their customers, retain them and attain a better marketing performance.
•  Augmented Hype helps brands and agencies leverage AR for their marketing by focusing on what their main bottlenecks are, and then creating a bespoke AR experience to harness their goals and objectives.

For complete show notes, transcript and links to our guest, check out our website: www.ecommerce-podcast.com.