In this episode of GarageCast, we sit down with Tom Whowoll, third-generation owner of Gordy’s, to explore why real-world experiences will always matter in the boating industry. From the irreplaceable thrill of being on the water to the power of experiential selling, Tom shares how Gordy’s has built a legacy by creating memories—not just selling boats.
Tom also recounts a remarkable personal story of resilience after a near-fatal accident on Lake Geneva, and how his passion for wind-powered sports and boating never faded. This conversation is a powerful reminder that while technology and AI can enhance the journey, nothing replaces authentic experiences, community, and the emotional connection of life on the water.