Insider Secrets to a Top 100 Podcast with Courtney Elmer | Podcasting Strategy for Business Growth
Why I Stopped Measuring Podcast Success Based on Downloads
Jul 17, 2024
Challenging the norm of measuring podcast success based on downloads, this episode encourages setting new goals and measuring progress differently to stay motivated and true to your vision. Host discusses the limitations of traditional metrics and advocates for valuing engagement, creativity, and personal growth in podcasting.
18:38
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Quick takeaways
- Success in podcasting should not be solely measured by downloads, reviews, or rankings.
- Focusing on personal growth and authenticity is crucial for sustainable podcasting success.
Deep dives
Redefining Success Metrics
The podcast challenges the traditional measure of success in podcasts emphasizing that metrics like downloads, reviews, and rankings are not definitive indicators of a show's impact. The host shares personal experiences of chasing high download numbers and positive reviews, highlighting the false sense of accomplishment they initially brought. By shifting focus to action-based goals and self-improvement, the host advocates for measuring success against one's own progress rather than external benchmarks, promoting continuous growth and authenticity.
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