This segment from the Omni Talk Retail Fast Five, sponsored by the A&M Consumer and Retail Group, Mirakl, Ocampo Capital, Infios, and Quorso, analyzes PacSun's groundbreaking Youth Advisory Council featuring top influencers. Chris and Anne debate whether this represents genuine youth engagement or clever marketing, and what it means for retail's future.

20:16 – Industry-first youth advisory structure
22:13 – Influencer-as-advisor model advantages
24:20 – CEO Brieane Olson's culture-building success

For the full #fastfive episode head here: https://youtu.be/xSLvyg5Sze4

#pacsun #youthmarketing #influencers #genz #retail

This podcast uses the following third-party services for analysis:

Podcorn - https://podcorn.com/privacy

PacSun's Youth Advisory Council | Fast Five Shorts