Domain Name Wire Podcast Braden Pollock’s record year – DNW Podcast #529
Apr 7, 2025
Braden Pollock, a prominent domain investor known for his impressive $6.5 million in domain sales in 2024, shares his secrets to success. He dives into how he balances high-value and affordable domain sales, revealing innovative strategies like payment plans for startups. Pollock discusses the enduring value of legacy domains and the rising demand from AI companies, providing keen insights for new investors looking to navigate this lucrative market. His expertise shines through as he breaks down effective portfolio management and pricing trends.
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Record Sales Year
- Braden Pollock achieved record domain sales in 2024, totaling nearly $6.5 million.
- This surpasses his 2023 sales of $1.8 million, thanks to some seven-figure deals.
Bread and Butter Sales
- Focus on selling four and five-figure domain names.
- These "inventory quality" names provide consistent income, unlike unpredictable seven-figure sales.
Domain Extensions Sold
- Pollock sold a variety of domain extensions in 2024, including .com, .vc, .org, .ai, .net, and .io.
- .com sales made up a little over half of the total sales (19 out of approximately 35).