This Week in Startups

Oura CEO Harpreet Rai on improving sleep, NBA partnerships, hardware & more PLUS the Instagram Kids debacle | E1213

May 13, 2021
Harpreet Rai, CEO of Oura, shares insights on optimizing sleep and recovery through innovative wearable technology. He discusses how Oura’s sleep scores are calculated and their partnerships with the NBA to promote health. Rai emphasizes the significance of physiological markers in assessing well-being, linking sleep data to overall performance. He also touches on ethical considerations in health tech and the evolving landscape of hardware businesses, offering a glimpse into the future of personalized health monitoring.
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ANECDOTE

Investment Banking and Insomnia

  • Harpreet Rai worked in investment banking after studying hardware engineering, averaging over 100 hours a week.
  • This led to insomnia and weight gain, sparking his interest in sleep and health.
INSIGHT

Readiness Metric

  • Oura Ring measures readiness, considering sleep, activity, and physiological signals.
  • It uses a two-week average, offering a more comprehensive view than single-night data.
INSIGHT

Heart Rate Variability

  • Heart rate variability (HRV) is the variation between heartbeats.
  • Higher HRV is generally better, indicating adaptability and resilience to stress.
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