On Good Authority: Publishing the Book that Will Build Your Business
Turn Your Book Into a $7.5 Million Product with Mike Koenigs
Sep 20, 2023
Mike Koenigs, a serial entrepreneur and 13-time bestselling author, reveals how to turn books into lucrative ventures. He uncovers strategies for leveraging writing beyond traditional sales, emphasizing personal branding and audience targeting. Koenigs shares insights on living resourcefully, channeling adversity into entrepreneurship, and maintaining perspective during economic hardships. His journey from survival to success serves as inspiration for aspiring writers, encouraging them to innovate and maximize their online presence.
47:04
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Quick takeaways
- Mike Koenigs emphasizes that a well-planned book launch can transform an author's career by enhancing visibility and credibility.
- The Emerging Author Program provides aspiring writers with essential resources and coaching, enabling them to publish professionally and build authority affordably.
Deep dives
Emerging Author Program Benefits
The Emerging Author Program offers aspiring authors an affordable pathway to publish a professional and impactful book. This program provides participants with access to proprietary courses, personalized coaching, and the opportunity to publish under a reputable imprint, distancing them from the self-publishing stigma. This structure is designed to equip authors with the tools and guidance needed to successfully launch their books without feeling overwhelmed. It presents a rare chance to gain similar benefits that high-paying clients receive at a fraction of the cost, making it an appealing option for those looking to build their authority through published work.
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