Prashant Kishor on what works for the BJP and doesn't for the Opposition
Mar 25, 2024
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Political strategist Prashant Kishor, along with journalists Anant Goenka and Vandita Mishra, discuss BJP's success, Hindutva's role, and opposition failures. They emphasize the importance of message, messenger, machine, and method for election success. Societal influences on voter behavior, leadership styles in the BJP, and strengthening democracy through voter loyalty are also explored.
Success in elections hinges on 'the message, the messenger, the machine, and the method', requiring alignment of 3 out of 4 elements.
Opposition misses strategic opportunities to challenge BJP's dominance in key states like Delhi and Bihar.
Opposition parties need to unify, focus on narratives, grassroots efforts, and appeal beyond traditional fault lines for success.
Deep dives
Factors Determining Election Success
The success of elections is determined by 'the message, the messenger, the machine, and the method', according to political strategist Prashant Kishor. This insight suggests that having three out of these four elements aligned well can pave the way for victory in an election. Furthermore, the discussion delves into the impact of key factors like the role of Hindutva in influencing voter support for the BJP and the opposition's struggles in mobilizing voters successfully.
Missed Opportunities for the Opposition
The conversation sheds light on significant missed opportunities for the opposition parties to challenge the BJP's dominance. Historical examples like the setbacks faced by the BJP in Delhi, Bihar, and other states presented windows of opportunity for the opposition which were not effectively capitalized on. The analysis underscores the need for opposition parties to seize strategic moments and mobilize effectively.
Challenges and Strategies for the Opposition
The discussion explores the challenges faced by the opposition in countering the BJP's influence, particularly in appealing to a diverse voter base. It highlights the importance of building synergy between opposition parties, focusing on narratives, grassroots efforts, and campaign strategies. The need to galvanize voters beyond traditional political fault lines like caste and religion is emphasized for the opposition's success.
Impact of Governance and Nationalism on Voter Behavior
The conversation delves into the multi-layered factors influencing voter behavior, including governance effectiveness and nationalism. While Hindutva ideology and neo-nationalism play a significant role in BJP's support base, governance achievements like direct benefit transfers also resonate with voters. The analysis suggests that a combination of ideological, nationalistic, governance, and electoral factors contributes to BJP's electoral success.
Strategic Political Calculations and Alliances
The episode discusses the intricate political calculations and alliances shaping India's electoral landscape. Instances like the BJP aligning with leaders like Nitish Kumar for strategic advantages, despite potential drawbacks in state elections, reflect the complex dynamics at play. The significance of psychological blows and tactical maneuvers in political alliances is highlighted, showcasing the strategic thinking that influences political decisions.
As the Lok Sabha polls draw near and the BJP remains confident in its chances of returning to power, we bring you an insightful discussion that recently took place between political strategist Prashant Kishore and Indian Express’ Executive Director Anant Goenka, along with National Opinion Editor Vandita Mishra.
In this conversation, they discuss why the BJP continues to garner support, the role of Hindutva in their success, and the recurring failures of the opposition to mobilize voters.
Produced by Niharika Nanda and Shashank Bhargava Edited and mixed by Suresh Pawar