
I Love Marketing Creating Culture That Drives Better Outcomes To Scale and Transform You Business with Jason Korman and Joe Polish - I Love Marketing Episode #356
Oct 21, 2019
33:47
Jason Korman shares how to create a transformative, growth-centric, and lasting culture.
If you'd like access to the show notes, a direct play link, or the exercise to help you take action on what was discussed, please visit http://www.ilovemarketing.com/356.
Here's a glance at what you'll learn from Jason and Joe in this episode:
- Why Jason started Gaping Void, how it influences people at scale and the tools entrepreneurs can use to transform their companies.
- How to make change really happen in your company (PLUS: The secret to designing ideas that spread).
- The interesting way Jason Korman and Hugh McLeod grew (and continue to grow) Gaping Void.
- How to use language and drawings to get your point across in a simple way AND reinforce your message.
- The 3 pieces of advice Jason would give to entrepreneurs who want to become even more successful.
- Jason's definition of "culture" and how to create a culture that drives better outcomes.
- What to do FIRST if your company's culture is unclear OR needs a massive overhaul.
- ONE THING the greatest leaders and smartest CEOs of companies like Southwest Airlines, Zappos and Microsoft do to create enthusiastic employees, loyal customers, massive media and greater profitability.
