
AWS for Software Companies Podcast Ep186: Transforming Video Surveillance into Business Intelligence with March Networks and Amazon Bedrock
Jan 6, 2026
17:14
Executives from March Networks explain how Amazon Bedrock transformed petabytes of surveillance video into economically viable solutions that unlock untapped business value.
Topics Include:
- March Networks CEO and CPO discuss video surveillance for enterprise banks and retailers globally
- Company serves 10,000 customers with 250,000 installations worldwide since 2003 from Ottawa headquarters
- Banking customer operates across 25 countries centralizing video operations on one standardized platform
- Single enterprise customer manages 65 petabytes of distributed data across March Networks recorders
- AWS partnership enables five-to-ten-year cloud transition starting with economical DeepGlacier storage solutions
- Amazon Bedrock powers AI Smart Search analyzing snapshots for searchable business intelligence insights
- Enterprise video data remains largely untapped for retail traffic patterns and operational efficiency
- One retailer processes three million daily POS transactions across 6,000 locations synchronized with video
- 2025 brought AI Smart Search launch enabling natural language queries across entire operations
- Cloud storage became economically viable using Glacier after traditional quotes reached millions annually
- Fraudsters exploit 90-180 day retention windows by waiting six months to file lawsuits
- 2026 vision emphasizes consultative selling for efficiency gains supported by strong AWS partnership
Participants:
- Peter Strom – President & Chief Executive Officer, March Networks
- Jeff Corrall – Chief Product Officer, March Networks
See how Amazon Web Services gives you the freedom to migrate, innovate, and scale your software company at https://aws.amazon.com/isv/
