Company leaders during the pandemic lacked support, but Crew aims to change that. Father and son team, Adam and Andy McGraw started Crew to bring executives together. The podcast highlights the benefits of connecting with different generations and explores topics like authenticity, community building, success, purpose in work, and the importance of sales and communication.
Crew provides a safe space for CEOs and executives to connect authentically and support each other.
Authentic connections and vulnerability are valued in the Crew community, redefining success for leaders.
Sales skills play a crucial role in entrepreneurial success and building meaningful relationships.
Deep dives
The Power of Authentic Connections in Building a Community
Crew, a community founded by Adam and Andy McGraw, brings together CEOs and executives to provide support and advice for one another. The focus is on creating authentic connections and a safe space for leaders who often feel isolated at the top. The community values authenticity, trust, and courage, encouraging members to be real and vulnerable with one another. By prioritizing connection and holistic success, Crew aims to impact the lives of leaders and contribute to a more connected world. With a goal of reaching 100,000 members, the community seeks to redefine success and provide meaningful support for leaders throughout their journey.
Adam's Personal Journey: Following His Passion and Redefining Success
Adam McGraw's decision to leave his corporate job and start his own coaching and consulting venture was driven by a desire for a more purposeful and fulfilling life. Influenced by the principles of positive intelligence and connections, Adam recognized the need for a community for leaders caught in lonely positions, guiding others during the pandemic. Reflecting on his own experiences in the corporate world, Adam realized the importance of supporting leaders, providing them with a safe space to share and connect authentically. His aim is to inspire others to embrace authentic connections, redefine success, and find fulfillment at all stages of their life and career.
The Importance of Sales and the Art of Selling
Sales is seen as an essential skill for anyone embarking on an entrepreneurial journey. The ability to sell oneself and effectively articulate ideas is crucial for success. The co-founders of Crew emphasize that sales is an X factor contributing to entrepreneurial success. They believe that connecting with others, articulating visions, and building meaningful relationships require strong sales skills. Acknowledging the impact of effective salesmanship, they attribute their ability to attract and connect with members to their background and experience in sales leadership.
The Line: Redefining Success with a Holistic Approach
Andy McGraw introduced the concept of 'The Line' as a way to reframe the traditional view of success. Instead of dedicating one's life to eventual retirement, Andy encouraged individuals to focus on the 45 years encompassing their working life. By finding purpose, fulfillment, and meaningful connections during this period, individuals can create a holistic definition of success. The Line offers a powerful reminder to prioritize overall well-being and happiness in every aspect of life, rather than simply chasing external achievements. The McGraws hope to inspire others to redefine success and find joy throughout their journeys.
Looking Towards the Future: Impact and Growth of Crew
Crew envisions a future where it becomes a globally recognized community for CEOs and leaders worldwide. The goal is to impact the lives of up to 100,000 members, providing a space where leaders can authentically connect, receive support, and nurture meaningful relationships. Through events, networking opportunities, and a focus on human connectedness, Crew aims to redefine success and empower leaders to be their best selves. By scaling organically and maintaining a community of go-givers, Crew hopes to create a positive and lasting impact on the world of leadership.
There were many company leaders tasked with holding together the people who worked for them during the pandemic. But who was there to support them? There’s a lot of loneliness at the top. Cal talks with the son and father combo, Adam and Andy McGraw, about the company they started to help executives from different companies support each other through authentic connection. The company is called Crew, and it completely aligns with Cal’s mission to bring people together through the right questions, focused listening and great storytelling. This episode also showcases the benefits of connecting with someone a generation older or younger for transformational growth.
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