The Game with Alex Hormozi This is How You Build a Brand - Keynote Pt.2 | Ep 403
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Jun 30, 2022 Dive into the art of branding with unique insights on quality over quantity. Discover how admitting limitations can boost your authority. Explore the riches hidden in niche markets and the importance of understanding your audience. Learn about the power of generosity by providing valuable content to build trust. Hear about navigating business operations with personal insights for growth. It's a treasure trove of practical advice on creating a meaningful brand and fostering long-term success!
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Do Then Talk
- Do things first, then talk about your experiences.
- Focus on "Here's what I did" instead of "Here's what you should do".
How I, Not How To
- Shift your language from "how to" to "how I".
- This subtle change makes your message more relatable and less preachy.
Expertise on Your Life
- Everyone is an expert on their own experiences; no one can dispute your lived reality.
- Sharing your experiences makes you untouchable, unlike giving generic advice.