We Are For Good Podcast - The Podcast for Nonprofits 573. Unlocking the Power of Alignment Fundraising + Combatting Burnout - Mallory Erickson
Meet Mallory. She's an executive coach, fundraising consultant, and author of What the Fundraising. She’s breaking down how the nonprofit sector’s reliance on transactional, scarcity-driven fundraising has led to burnout and declining giving. Plus, how chronic stress even blocks fundraisers from building meaningful relationships. Enter alignment fundraising—where self-awareness, self-care, and genuine connection take priority. Tune in to learn how shifting mindsets and integrating wellness can help you feel better, do better and raise more.
💡 Learn
- The problem with transactional fundraising
- The effects of chronic stress on fundraisers
- How to prioritize self-awareness + connection through alignment fundraising
Today's Guest
Mallory Erickson, CEO + Founder, Power Partners Formula
Episode Highlights
- Mallory’s journey to where she is today (4:00)
- The problem with transactional fundraising (9:15)
- What stress and burnout prevent (17:10)
- The solution: aligned fundraising (26:10)
- A powerful moment in Mallory’s experience with aligned fundraising (33:40)
- Mallory’s One Good Thing: Take a moment and feel a feeling. Then acknowledge and validate that feeling. (38:55)
- Where to get the book, What the Fundraising (40:30)
For more information + episode details visit: weareforgood.com/episode/573.
Thank you to our partners 🩵
Big gratitude to Givebutter, RKD Group, Whiteboard, and Sowen for their partnership in growing the Impact Uprising. If you’re searching for a new CRM, tech tool, brand partner, direct mail partner, or impact strategist— we’d love for you to start with our trusted recs. We’ve vetted them so you don’t have to. Head to weareforgood.com/recs to learn more.
//
Join the We Are For Good Community—completely free.
Join fellow changemakers, share takeaways from this working session, and keep collaborating in a space built for connection, inspiration, and real impact: www.weareforgoodcommunity.com