573. Unlocking the Power of Alignment Fundraising + Combatting Burnout - Mallory Erickson

Meet Mallory. She's an executive coach, fundraising consultant, and author of What the Fundraising. She’s breaking down how the nonprofit sector’s reliance on transactional, scarcity-driven fundraising has led to burnout and declining giving. Plus, how chronic stress even blocks fundraisers from building meaningful relationships. Enter alignment fundraising—where self-awareness, self-care, and genuine connection take priority. Tune in to learn how shifting mindsets and integrating wellness can help you feel better, do better and raise more.

💡 Learn

• The problem with transactional fundraising
• The effects of chronic stress on fundraisers 
• How to prioritize self-awareness + connection through alignment fundraising

Today's Guest
Mallory Erickson, CEO + Founder, Power Partners Formula

Episode Highlights

• Mallory’s journey to where she is today (4:00)
• The problem with transactional fundraising (9:15)
• What stress and burnout prevent (17:10) 
• The solution: aligned fundraising (26:10) 
• A powerful moment in Mallory’s experience with aligned fundraising (33:40)
• Mallory’s One Good Thing: Take a moment and feel a feeling. Then acknowledge and validate that feeling. (38:55)
• Where to get the book, What the Fundraising (40:30)

For more information + episode details visit: weareforgood.com/episode/573.

About our Sponsor Givebutter 💛

Nonprofits use Givebutter to bring together multiple categories of tools, including mobile-friendly donation forms, fundraising campaigns, events, auctions, email marketing, a built-in CRM, and so much more. Head to givebutter.com/weareforgood to sign up for your free account today and get started in minutes.

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