Topics Covered In This Episode
- Mindset Shift: Mercer and Jeff delve into the crucial difference between viewing business expenses as investments rather than mere costs.
- Sales Perception: They explore how this mindset shift affects how expenses and investments are perceived during the sales process.
- Business Growth: Shifting from an expense to an investment mentality can drive successful sales and overall business growth.
- Time Management: Mercer and Jeff discuss the importance of reevaluating productivity, resource allocation, and prioritization to prioritize growth.
- Abundance Mindset: They emphasize adopting an abundance mindset in business, particularly concerning investments and sales.
- Real-World Insights: Mercer shares practical examples of how changing one's perspective can transform a business, touching on pricing strategies and personal growth investments.