Building three blogs in different niches, growing a team and building a community, and diversifying traffic sources with Julie Evink from Julie's Eats & Treats.

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Welcome to episode 462 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Julie Evink from Julie’s Eats & Treats.

Monetizing Three Blogs, Outsourcing Tasks, and Self-Publishing a Cookbook

Julie started her first blog, Julie’s Eats & Treats, back in 2010. Since that time she has taken her site full-time, started two other blogs, grown a team, and is self-publishing a cookbook!

In this interview, Julie shares more about growing her blog and how that experience changed her approach to her other two sites. She also chats about outsourcing tasks, how she hires team members, and what she thinks is working really well in her businesses currently.

Her cookbook is being released on May 21, so we also get to hear about the process of self-publishing a cookbook. It’s always fun to hear about the journey of someone who has been blogging for as long as Julie has (14+ years!) and we know you’ll enjoy this interview as much as we did.

In this episode, you’ll learn:

• More about the origin story of Julie’s three blogs.
• What she learned from her first blog (Julie’s Eats & Treats) in 2010 and later applied to her second blog (Gimme Some Grilling) in 2018.
• How monetization differs between her niches.
• How she has built her team over the years (and why she likes having part-time employees).
• What her day-to-day workflow looks like.
• Her advice for making food blogging as a career less lonely.
• What she thinks is working well in her businesses these days (hint: passive income!).
• How she has diversified her traffic sources (and why that matters to her).
• The importance of growing an email list.
• The process of self-publishing a cookbook (including the workflow and initial investment).

Resources:

• Julie’s Eats & Treats
• Gimme Some Grilling
• Kids Activity Guide
• Asana
• Julie’s Eats & Treats Cookbook: Easy, Family-Friendly Recipes from a Midwestern Mom
• Shopify
• Tastes Better from Scratch
• Inherit Co
• Follow Julie on Facebook and Instagram.
• Join the Food Blogger Pro Podcast Facebook Group

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This episode is sponsored by Clariti and Memberful. Learn more about our sponsors at foodbloggerpro.com/sponsors.

Interested in working with us too? Learn more about our sponsorship opportunities and how to get started here.

If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.

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