School of Motion Podcast Rediscovering the Art of Interactive Design with 2Advanced Studios
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Dec 11, 2024 Dive into the nostalgia of digital art as industry legends recount their journeys from the Flash era. Discover the evolution of interactive design and how Rive is reshaping the landscape. Hear fascinating stories about the early days of ASCII and the birth of their studio, 2Advanced. Explore the balance between creativity and technology, and learn how small teams can maintain quality amidst growth. Finally, witness their vision for revitalizing the creative community and pushing the boundaries of design.
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Early Career
- Eric got his first web design gig at 16 after developing Photoshop skills by creating digital art for BBS groups.
- His early passion for HTML led to his dismissal from a tech support job, which ultimately propelled his web design career.
Founding of 2Advanced
- Tony and Eric's shared vision for Flash at Design Insights led them to quit and found 2Advanced Studios.
- Their first big break came with a $250,000 project for Paul Allen's Vulcan, despite having no office and limited resources.
V3 Site
- 2Advanced's V3 site, built in 15 days, gained recognition for its innovative design and use of Flash.
- Driven by financial necessity, they pushed the boundaries of early Flash technology, using JPEG motion sequences before FLV.