Uncle Marv welcomes Syncro’s CEO Michael George and Chief Product Officer Dee Zepf for an in-depth conversation about the all-new XMM platform. Listeners get an insider’s look at how Syncro is addressing the biggest pain points for MSPs—integrating Microsoft 365 management, automating security baselines, and streamlining workflows within a single pane of glass. Michael and Dee share their journey from Continuum to Syncro, the risks and rewards of betting big on innovation, and how their partner-first approach is reshaping the MSP landscape.

Key topics include Syncro’s unique per-technician pricing, the impact of private equity on MSP tools, and the technical challenges of building seamless Microsoft integrations. Dee explains how XMM delivers direct, multi-tenant 365 management, automated secure score monitoring, and CIS-aligned security baselines—all without the hassle of juggling multiple tools. The episode also covers Syncro’s AI-powered features, network discovery, and partnerships with industry leaders like Domotz and Splashtop.

Companies, Products, and Books Mentioned:

Check Out Syncro MSP: https://www.itbusinesspodcast.com/syncro
Microsoft 365: microsoft.com/microsoft-365
Domotz: domotz.com
Splashtop: splashtop.com
ConnectWise: connectwise.com
N-able: n-able.com
NinjaOne: ninjaone.com
HaloPSA: halopsa.com

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Premier Partner, NetAlly: https://www.itbusinesspodcast.com/netally/

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Syncro XMM: MSP’s Secret Weapon (EP 828)