The Matt Gray Show

$1,700,000 from this workshop formula (just copy me) I EP 71

14 snips
May 9, 2025
Discover the secrets to creating high-impact workshops that convert attendees into high-ticket clients. Learn a proven formula emphasizing storytelling and strategic pitching. Get insights on crafting visually appealing content and effective marketing strategies in just four weeks. Plus, find out how to enhance attendee engagement with powerful email marketing tactics. This is a blueprint for success in scaling your business and personal brand!
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ADVICE

Five-Part Workshop Formula

  • Use a story-driven hook, followed by value-packed content, a strategic pitch, a follow-up sequence, and an automation system.
  • Nail these five parts to create a high-converting workshop in a couple of hours without sounding salesy.
ADVICE

Engage With Strong Hooks

  • Craft an amazing workshop title and promote it across social media with a seven-day countdown.
  • Start the workshop with a high-impact story to capture attention and motivate attendees to engage.
ADVICE

Deliver Generous Value

  • Deliver intense value and encourage attendees to take notes to maximize engagement.
  • Provide free useful resources at the end to reward attendance and demonstrate generosity.
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