The AI Marketer's Playbook 52 | AI Adoption Strategies for HR Teams with Magdalena Orascanin
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Sep 4, 2025 Magdalena Orascanin, founder of Magnate HR and an expert in AI adoption for people-first organizations, shares her insights on integrating AI in HR while maintaining a human touch. She discusses practical applications like AI-assisted job descriptions and onboarding messages, cautioning against full automation in resume screening. Magdalena emphasizes empathy and communication as crucial for successful transformations and advises HR leaders on leading AI adoption, addressing employee concerns, and utilizing tools to enhance their people-focused roles.
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Nontechnical Path To AI In HR
- Magdalena began using ChatGPT to solve everyday HR workflow problems and kept experimenting until she founded Magnate HR to train others.
- She emphasizes that domain experts without technical backgrounds can lead AI adoption by staying curious and solving real problems.
Automate Job Description Drafting
- Use LLMs to draft job descriptions instantly and iterate with hiring managers instead of scheduling long brainstorming sessions.
- Start with free or low-cost models to test value before buying paid tools.
Automate Onboarding Workflows
- Automate onboarding emails, calendar invites, and touchpoints so new hires don’t get overwhelmed.
- Use automation to make onboarding consistent and less draining for HR and the employee.