Creator Upload Will Trump's New Algorithm Fix TikTok? | Creator Upload
Oct 3, 2025
The discussion kicks off with a wild review of TikTok Night on Dancing with the Stars, raising questions about marketing and entertainment. The White House is poised to greenlight a $14B U.S. version of TikTok—what will this mean for the app's algorithm? Larry Ellison's rise as a media mogul is explored, alongside OpenAI's controversial new deepfake app. Plus, DoorDash ventures into short-form food reviews, and YouTube is set to beam creator content onto Delta flights. Buckle up for a dive into the changing landscape of the creator economy!
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TikTok Night Left Hosts Cringing
- Lauren watched Dancing With the Stars' TikTok night and logged 54 running thoughts about the spectacle.
- She found the integration cringey, seamless, and clearly a major TikTok marketing push.
Social Creators Are Becoming Mainstream Stars
- The show used TikTok-native overlays, music, and creators to court Gen Z and Gen Alpha.
- Lauren and Joshua argue this reflects a structural shift where social stars increasingly replace traditional celebrities.
U.S. TikTok Deal Raises Global Questions
- The White House cleared a path for a U.S. acquisition of TikTok valued near $14B with U.S. investors owning ~80%.
- Questions remain about China's approval and whether international markets will adopt a U.S.-only version.