The Game with Alex Hormozi One of the Biggest Mistakes I See Entrepreneurs Make | Ep 433
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Sep 8, 2022 Entrepreneurs often stumble by taking on too much too soon. A compelling analogy compares business growth to weightlifting, stressing that simplicity leads to better outcomes. It’s crucial to focus on core strengths rather than diversifying services too rapidly. The discussion highlights how overextension distracts from what truly drives success, advocating for gradual audience expansion and the pursuit of a singular vision. Learning from past mistakes can pave the way for greater success.
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Focus on One Thing
- Focus on solving your business growth problems by expanding your audience.
- Keep selling what you're good at instead of constantly adding new products.
Too Many Things at Once
- Alex Hormozi recounts a story about a general contractor friend who tried to do too many things at once.
- The contractor did roofing, real estate flipping, and general contracting, ultimately hindering his growth.
Expand Your Audience
- Avoid solving business growth problems by adding more products or services.
- Instead, focus on expanding your audience for your core offering.