In this episode of Stay Paid, we’re privileged to speak with BAM contributor Alyssa McIntyre, who shares how she’s managed to develop her social media strategy to the point where Instagram has become her top lead source for homebuyers and sellers as well as agent-to-agent referrals. Join us to hear the really smart advice Alyssa received that helped her become more comfortable in front of the camera, listen to her tell hilarious stories about how being authentic on social media has won her clients she otherwise would never have connected with, find out a brilliant tactic for engaging past clients that inevitably restarts conversations, and discover an underused channel that causes even the busiest agents to follow up with her.

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Authenticity: The Key to Attracting Leads on Social Media