While a lot of people tell us that they want to learn 'Jobs To Be Done,' this often leaves us with a tough question to answer—to what extent do they want to delve into the process?

In today's episode of the Circuit Breaker Show, Bob and Greg delve into some of the challenges they see people facing when trying to learn 'Jobs To Be Done' and some of the arguments this has raised between them.

You'll discover what they think learning 'Jobs To Be Done' will take vs. what most people believe and why there's often a discrepancy between the two.

You'll discover why learning 'Jobs To Be Done' is often a big ask for most entrepreneurs.

You'll learn why Greg and Bob often argue about the best approach to help their clients learn Jobs To Be Done.

Join us for this timely discussion about figuring out Jobs To Be Done (JTBD).

Enjoy!

What You'll Learn in this Show:

What exactly does it take to learn 'Jobs to be Done, and is it possible to master the framework?
Why learning Jobs To be Done can never be one-size-fits-all.
The difference between how to do 'Jobs To Be Done' and how to use it and why most people need the latter.
Some of the struggles Greg and Bob have to deal with when guiding their clients through the process of learning Jobs To Be Done.
Why it's essential to embrace discourse in the workplace.
And so much more...

Resources:

Book: Demand-Side Sales 101

Jobs To Be Done

S1 E9 | Learning Jobs To Be Done