Retail Gets Real 367. How Kraft Heinz deploys omnichannel strategies across emerging global markets
Cory Onell, executive vice president and chief omnichannel sales and Asian emerging markets officer at Kraft Heinz, talks about how his company adapts and innovates omnichannel strategies for different global markets. He also shares his four-pronged leadership approach, his perspective on work-life balance and the advice that shaped his career.
(00:00:00) Introductions
(00:01:46) Cory’s Career Journey
(00:05:06) The Omnichannel Approach In Emerging Markets
(00:09:46) Kraft Heinz’s Online Presence
(00:13:28) The Essential Impact Of The Food Industry
(00:15:27) Cory’s Approach To Leadership
(00:18:15) Finding Work-Life Balance
(00:22:38) Cory’s Career Advice
The National Retail Federation is the world’s largest retail trade association.
Every day, we passionately stand up for the people, policies and ideas that help retail succeed.
Resources:
• Get ready for Retail’s Big Show in NYC
• Become an NRF member and join the world’s largest retail trade association
• Learn about our retail education platform, NRF Foundation, at nrffoundation.org
• Learn about retail advocacy at nrf.com/advocacy
• Find more episodes at retailgetsreal.com
Related:
• Top 3 retail trends driving industry transformation in 2024
• A snapshot into the latest retail tech breakthroughs
Produced by Crate Media.