Do This, NOT That: Marketing Tips with Jay Schwedelson What’s Up THIS WEEK: ChatGPT ADS? LinkedIn News! Marty Supreme - Ughhh 💸 | Ep. 478
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Jan 20, 2026 This week, rumors swirl as OpenAI eyes Pinterest, hinting at new AI training possibilities. LinkedIn gets spotlighted, now cited by AI five times more than Wikipedia. Learn a killer formula for creating LinkedIn posts that attract citations. ChatGPT is testing ads in the US, sparking curiosity about its monetization. The big news includes Constant Contact's acquisition of guru properties, and Jay gives a scathing review of 'Marty Supreme' while setting his personal movie runtime limit. Plus, ‘Traitors’ emerges as the addictive reality TV choice!
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LinkedIn Rising As An AI Citation Source
- LinkedIn has become a major source for AI citations, surging 5x in the past year across tools like ChatGPT and Perplexity.
- This shift lets well-formatted LinkedIn posts outrank Wikipedia and YouTube in AI-sourced answers.
Format LinkedIn Posts For AI Pulling
- Write single-topic LinkedIn posts that state the problem, give a stepwise solution, then summarize to get pulled into AI citations.
- Include your name, company, and source text in the post instead of relying on profile metadata.
ChatGPT Is Testing Ads In Free Tier
- OpenAI is testing ads in ChatGPT's free tier, placing ads below answers in beta within the U.S.
- Paid subscribers (higher tiers) will see fewer or no ads, making ad placement tier-dependent.
