How to Stand Out on Social Media in 2026 (as a Small Personal Brand)

In this episode, I share step-by-step actionable advice to build a personal brand that withstands the evolving challenges of digital marketing and business growth. With the rise of AI and increased competition, entrepreneurs need more than outdated strategies to transform their businesses and connect with a real, engaged audience. This is the strategy for entreprenuers in 2026.

I reveal the seven critical shifts you need to implement to thrive in 2026, covering topics like creating valuable platforms, leveraging short form content, attracting the right Instagram followers, and using marketing strategies that focus on both top-of-funnel and bottom-of-funnel content. Learn how to stop overthinking, take decisive action, and use powerful tools like the "set the date" formula to disrupt the noise and stand out online.

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CHAPTERS:

00:00 - The 7 Critical Shifts You Need to Make

00:45 - Shift #1: Stop Overthinking

04:16 - Shift #2: Content That Drives Results

08:19 - Identifying the Right Viewers

11:22 - Procrastination as Quality Control

14:25 - Build Your Own Creative Table

18:40 - Starting a Successful Podcast

21:45 - Pushing Through Challenges

25:45 - Learning from Failures

31:17 - Slow Progress to Rapid Change

34:59 - Importance of Feedback

35:00 - Deep Dive Topics

35:01 - Thanks for Watching