183 - The 3-Part Sermon Snippet Strategy with Alejandro Reyes

http://prochurchtools.com/183 - A large portion of a pastor’s week is spent working on their sermon. Alejandro joins us to talk about how to repurpose the content to reach beyond Sunday.

 

What's In This Session?

• Why you need to become a practitioner (10:19)
• How to accelerate your digital engagement (12:16)
• The 3-Part Sermon Snippet Strategy (General Overview) (14:11)
• The #1 reason why 76% of people choose to go church (16:49)
• The unfair advantage your church has over other industries & institutions (18:55)
• Low-hanging fruit for repurposing your church’s Sunday service content (20:26)
• The power of scheduling a week’s worth of social content in one hour (27:33)

 

Show Notes & Resources Mentioned

• Alejandro on Twitter
• Alejandro on Instagram
• Church Marketing Summit
• Hype Type

 

3 Instant Takeaways

1. Attending church for the first time is extremely daunting. Use social media as a way to build trust with people before they even step through your door. The more people feel like they know you, the more willing they will be to step outside of their comfort zone and attend for the first time.
2. Social media is a peek into your church. Although modelling your social media posts after other churches can seem like a great place to start (and it can be!) it is important to use your own content - images, quotes, sermon clips etc. Using content that is authentic to you allows people to grasp who you are.
3. Recap. One easy way to repurpose your Sunday sermon is to do a Monday recap on Facebook live. In just a couple of minutes recap the big idea from your service the day before.

 

Find the full transcript at https://prochurchtools.com/pcp183/.