
Breaking B2B - B2B Marketing & Demand Generation Podcast
#338 The HARDEST Part of B2B Marketing (How To Get Stakeholder buy-in)
Aug 10, 2023
11:04
βΊ The hardest part of b2b marketing?
Sam shares a 3 step guide on how to get stakeholder and leadership buy-in for a new b2b marketing or ads channel for your company. He covers:
π Leveraging the pain and problems
π The power of evergreen content
π How to get leadership buy in
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Follow/Connect with Sam on LinkedIn: https://www.linkedin.com/in/samdunning/
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π Apply to work with Sam for your website / SEO / B2B marketing consulting: http://samdunning.org
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