Empowering Mature Women: Dawn's Journey, Beauty Tips, and Business Insights

Elena Apalkova introduces Dawn, who shares her journey of founding Just Do It My Best, a platform empowering mature women to confidently pursue their goals. They discuss strategic makeup choices and offer practical makeup and skincare tips, along with product recommendations tailored for mature women. Dawn reflects on the challenges and lessons learned from starting a business after 50, emphasizing the importance of research, mindset, and uniqueness. The episode also examines the role of community and accountability in maintaining youthfulness, and the balance between productivity and rest. The conversation wraps up with closing remarks and appreciation for Dawn's contributions. (0:00) Introduction of guest, Dawn, and her journey to starting Just Do It My Best (2:12) Encouraging mature women to pursue goals with confidence and strategic makeup choices (7:25) Practical makeup and skincare tips for mature women, with recommended products (11:15) Overcoming challenges and lessons learned in starting a business after 50 (14:13) The significance of research, mindset, and uniqueness in business (19:46) The role of community and accountability in maintaining youthfulness (22:45) Balancing productivity, rest, and maintaining a youthful mindset (30:14) Closing remarks and acknowledgment of Dawn's contributions