The Voice of Retail NRF Big Show 2022 Bonus: Melissa Wong, CEO & Co-Founder, Zipline
Welcome to the The Voice of Retail , I’m your host Michael LeBlanc, and this podcast is brought to you in conjunction with Retail Council of Canada.
Welcome to a special NRF Big Show 2022 bonus episode of podcast, one of a series of exclusive interviews produced to support the show, the vendors and industry thought leaders heading into the new year. This episode: Melissa Wong, CEO & Co-Founder, Zipline.
These bonus episodes all follow a similar format: first, we learn about my guest and the company they work for, and what they are talking about to retailers at the Big Show this year, second, based on their experience, knowledge and conversations with retail clients, two starts and one stop advice for retailers listening. And last, but not least, where you can go to learn more. Alright, let’s jump right in.
Thanks for tuning into this special episode of The Voice of Retail. If you haven’t already, be sure and click subscribe on your favourite podcast platform so new episodes will land automatically twice a week, and check out my other retail industry media properties; the Remarkable Retail podcast, the Conversations with CommerceNext podcast, and the Food Professor podcast. Last but not least, if you are into Barbeque, check out my all new YouTube barbecue show, Last Request Barbeque, with new episodes each and every week!
I’m your host Michael LeBlanc, President of M.E. LeBlanc & Company & Maven Media, and if you’re looking for more content, or want to chat follow me on LinkedIn, or visit my website meleblanc.co! Have a safe week everyone!
Check out this great interview with David that goes deeper into NCR: https://the-voice-of-retail.simplecast.com/episodes/the-heartbeat-of-the-store
About Melissa
CEO and Co-founder of Zipline -- the leading operations platform for field teams that enables brands to deliver transformational store experiences through engaged employees, consistent execution and fast feedback.
Our mission is to transform how retail operates by making it easier for employees to get their job done. We are bringing the ease of use of consumer technology to the enterprise so that retail associates are more informed, field teams (finally) have effective and easy-to-use tools that automate and coordinate work, and HQ has an easier way to achieve consistent execution and rollouts in stores. We ensure retailers are able to deliver on their brand promise to customers in-store and deliver an amazing experience in any location.
Today, tens of thousands of stores and hundreds of thousands of users around the world trust, and love, Zipline to streamline their operations and improve their businesses. Customers include Gap Inc, Warby Parker, Sephora, LEGO, AEO Inc., O’Reilly, 7-eleven, Hy-Vee and more.
My decade of experience in retail is specifically focused on how to achieve consistent execution in stores. My work focused on how to best enable organizations to move faster through engaged & inspired field teams, communicate best practices for HQ and field operations, and develop technologies and processes in response to business goals, field feedback and industry pressure.
I am a Silver Stevie Women in Business award winner, a Tech Trailblazer finalist, and a RIS Retail Industry Mover and Shaker. Under my leadership, Zipline has achieved a Net Promoter Score of 72, was included in the Inc. 5000's list of fastest-growing private companies, and received an honorable mention in Fast Company for World-Changing Ideas. CBInsights ranked Zipline as one of the 100 most promising B2B retail tech companies in the world and Zipline is Great Place to Work-Certified.
About Michael
Michael is the Founder & President of M.E. LeBlanc & Company Inc and a Senior Advisor to Retail Council of Canada as part of his advisory and consulting practice. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience and has been on the front lines of retail industry change for his entire career. He has delivered keynotes, hosted fire-side discussions with C-level executives and participated on thought leadership panels worldwide. Michael was recently added to ReThink Retail’s prestigious Top 100 Global Retail Influencers list for 2021.
Michael is also the producer and host of a network of leading podcasts, including Canada’s top retail industry podcast, The Voice of Retail, plus the Remarkable Retail with author Steve Dennis, Global E-Commerce Tech Talks and The Food Professor with Dr. Sylvain Charlebois. Most recently, Michael launched Conversations with CommerceNext, a podcast focussed on retail eCommerce, digital marketing and retail careers - all available on Apple, Spotify, Amazon Music and all major podcast platforms. Michael is also the producer and host of the “Last Request Barbeque” channel on YouTube where he cooks meals to die for and influencer riches.
Photo credit: National Retail Federation.
Michael LeBlanc is the president and founder of M.E. LeBlanc & Company Inc, a senior retail advisor, keynote speaker and now, media entrepreneur. He has been on the front lines of retail industry change for his entire career.
Michael has delivered keynotes, hosted fire-side discussions and participated worldwide in thought leadership panels, most recently on the main stage in Toronto at Retail Council of Canada’s Retail Marketing conference with leaders from Walmart & Google. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience with Levi's, Black & Decker, Hudson's Bay, CanWest Media, Pandora Jewellery, The Shopping Channel and Retail Council of Canada to his advisory, speaking and media practice.
Michael produces and hosts a network of leading retail trade podcasts, including the award-winning No.1 independent retail industry podcast in America, Remarkable Retail with his partner, Dallas-based best-selling author Steve Dennis; Canada's top retail industry podcast The Voice of Retail and Canada's top food industry and one of the top Canadian-produced management independent podcasts in the country, The Food Professor with Dr. Sylvain Charlebois from Dalhousie University in Halifax.
Rethink Retail has recognized Michael as one of the top global retail experts for the fifth year in a row, the National Retail Federation has designated Michael as on their Top Retail Voices for 2025, Thinkers 360 has named him on of the Top 50 global thought leaders in retail, RTIH has named him a top 100 global though leader in retail technology and Coresight Research has named Michael a Retail AI Influencer. If you are a BBQ fan, you can tune into Michael’s cooking show, Last Request BBQ, on YouTube, Instagram, X and yes, TikTok.
Michael is available for keynote presentations helping retailers, brands and retail industry insiders explaining the current state and future of the retail industry in North America and around the world.