What does creativity look like in a world increasingly shaped by technology and AI? In this episode, Katy Cowan speaks with Kiser Barnes, partner and chief creative officer at Red Antler, about the evolving relationship between technology and creativity. Together, they explore how AI presents both thrilling opportunities and existential challenges for the creative industry. Kiser emphasises the critical role of storytelling, optimism, and authenticity as we move into an increasingly AI-driven world.
The conversation covers the future of advertising, with Kiser predicting a shift towards deeper personalisation that makes ads feel more relevant and human. They also discuss how storytelling in film and gaming may evolve into more immersive, non-linear experiences, blending the digital and physical worlds in exciting new ways.
Kiser highlights the importance of human connection amid rapid technological change, and how brands must continually adapt to stay alive and relevant. Creativity, he believes, should act as a form of rebellion against fear-based narratives, with humility and generosity as essential companions to innovation.
This is a hopeful and energising conversation about the future of branding, creativity, and technology—one that champions optimism, authenticity, and the enduring importance of the human spirit.
This season is proudly sponsored by the School of Communication Arts.
