024: How To Make $1M+ with Memes (with Jason Levin)

Aug 20, 2024

Jason Levin, a creator, entrepreneur, and author, dives into the lucrative world of memes as the Head of Growth at Product Hunt. He reveals how to think in memes and shares astonishing stories of businesses, including one that sold for $100M, thanks to meme marketing. Jason discusses the balance of humor and strategy in engaging audiences and emphasizes that being funny online is a long-term game for brands. He also touches on the evolving role of creator collaboration in business, showcasing how teamwork drives success.

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Intro

00:00 • 6min

Memes as Tools for Engagement and Profit

05:31 • 14min

Leveraging Memes for Marketing Success

19:56 • 6min

Engaging Communities Through Humor and Connection

26:01 • 6min

The Evolution of Creator Collaboration in Business

31:51 • 4min