Property Management Business 63. How to get hard to rent properties rented with Vanessa Anderson of Tenant Turner
Nov 25, 2025
Vanessa Anderson, CEO of Tenant Turner and expert in leasing automation, discusses the current challenges in the rental market, where properties are staying vacant for nearly 45 days. She shares crucial strategies for property managers, including the importance of speed-to-lead and automation in leasing. Vanessa explains self-scheduling and self-showing to increase accessibility, while emphasizing safety measures to prevent fraud. With insights on tenant expectations and a hybrid approach to showings, she provides a roadmap for improving lease conversions in a competitive landscape.
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Days-On-Market Is Climbing Nationwide
- Days-on-market has risen steadily since 2022 and hit a national peak near 45 days in Q1 2025. This shows rental demand weakness is broad and persistent, not just a local fluke.
Submarket Differences Matter More Than Ever
- Market performance varies dramatically by submarket and supply conditions, so national averages mask local winners and losers. Drill into your local and submarket data before making pricing or marketing decisions.
Respond First — Win The Prospect
- Prioritize speed-to-lead and speed-to-lease because 65% of prospects sign with the first property that responds. Automate first responses so you capture limited leads before competitors do.