Turning an Audience into Revenue with Koka Sexton

My Guest today is an elite salesperson turned marketing visionary. He believes that real success comes from adding value in excess of whatever you ask for in return. That operating principle has led to some amazing projects over the years with extraordinary companies like Linkedin, Hootsuite and Slack.

With ten+ years of sales experience and a passion for social media, he has become a leading authority on social selling, a topic that he promotes through global speaking engagements and customer trainings.

His expertise extends beyond his knowledge of social networks like LinkedIn, Twitter and Social applications, into his skill at employing them to drive lead generation, create new opportunities, and engage customers.

Early in his career he learned how to leverage social media into an inbound engine for companies to drive revenue. Over the past 20 years this has manifested into a global audience of professionals that have learned not just the 'why' but the 'how' of using content and social media for businesses.