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The Startup Playbook Podcast Ep126 – Ben Pfisterer (Co-founder & CEO – Zeller) on the theory of horizons
Ep126 – Ben Pfisterer (Co-founder & CEO – Zeller) on the theory of horizons
- August 27, 2020
- rohitbhargava
- Podcast
My guest for Episode 126 of The Startup Playbook Podcast was, returning guest, the Co-founder & CEO of Zeller, Ben Pfisterer.
I first interviewed Ben in 2018 when he was the Australian Country Manager and Head of APAC at Square.
Prior to this he was part of the team that launched Jetstar in Australia and during his time at NAB he ran one of world’s first Mobile Payments / NFC Pilots.
Ben was also the Head of Innovation and Emerging Products at Visa where he led the innovation strategy and emerging product implementation across new payment solutions and channels, including the growth of Visa payWave in Australia to become one of the world’s largest Contactless markets.
Ben came back on the podcast to discuss his latest startup, Zeller, which recently came out of stealth mode to announce its $6.3M seed funding round led by Square Peg Capital to reimagine business banking.
In this interview we discussed:
- The inputs of culture
- The complexity behind creating simple products
- The key traits he looks for when hiring
- The theory of horizons
- How Zeller raised $6.3M without a name, product or team
- & much more!
Full interview below!
Show notes:
- Jetstar
- NAB
- Visa
- Square
- Zeller
- Dominic Yap (Co-founder @ Zeller)
- David Conn (Head of Engineer @ Zeller)
- Ben Hensman (Senior Associate @ Square Peg Capital)
- Square Peg Capital
- Paul Bassat (Co-founder @ Square Peg Capital)
- Paul Bassat Interview – Startup Playbook Podcast Ep024
- Jack Dorsey (Co-founder @ Twitter & Square)
- Sarah Friar (Former CFO @ Square and now CEO @ Nextdoor)
- Apex Capital
- Zeller job openings
Special Thanks:
Special thanks to Ben Hensman who helped with the research for this interview!
Next interview:
Join our next live podcast interview with Lachlan Donald, the Co-founder & CEO of Buildkite!
Date: 1st September 2020
Time: 8-9am (AEDT)
Registration link: https://tinyurl.com/Ep127Buildkite
Feedback/connect/say hello:
Rohit@startupplaybook.co
@RohitBhargava7 (Twitter)
/rohbhargava (LinkedIn)
@rohit_bhargava (Instagram)
My Youtube Channel
Credits:
Music: Joakim Karud – Dreams
Other channels:
Don’t have iTunes? The podcast is also available on Spotify, Soundcloud & Stitcher Audio Player.
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The post Ep126 – Ben Pfisterer (Co-founder & CEO – Zeller) on the theory of horizons appeared first on Startup Playbook.

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