Ep. 231 - NEW Marketing Tactics that WORKED on Black Friday!📺 NEW TV Show Alert! What’s Up THIS WEEK

In this episode of Do This, Not That, host Jay Schwedelson discusses recent Black Friday trends, email marketing tactics, and shares entertainment recommendations. He analyzes sales data, the impact of AI on conversion rates, and surprising findings from email subject line performance. Jay also provides TV and movie suggestions and announces the upcoming Certified Guru email certification program.

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Best Moments:

(00:56) Black Friday sales data and AI impact on conversion rates

(02:28) Email marketing trends for Black Friday 2023 vs. 2022

(04:54) The surprising effectiveness of the word "wicked" in email subject lines

(06:17) TV and movie recommendations

(07:38) Announcement about the upcoming Certified Guru email certification program

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