Lenny's Podcast: Product | Growth | Career

How to build trust and grow as a product leader | Fareed Mosavat (Reforge, Slack, Instacart, Zynga, Pixar)

104 snips
Oct 23, 2022
Fareed Mosavat, Chief Development Officer at Reforge, blends insights from his journey through Pixar, Slack, and Instacart to redefine product management. He highlights the importance of storytelling in product development and offers strategies to earn trust within teams. Fareed discusses the 'manager death spiral' and the four types of product work, emphasizing how understanding these can elevate your leadership potential. His engaging anecdotes and practical advice pave the way for aspiring product leaders to navigate their careers with confidence.
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INSIGHT

PM Improvement: Learning by Doing

  • Product Management (PM) improvement requires real-world experience with actual products, customers, and data.
  • Training, mentorship, and reading only supplement practical execution and repetition.
ADVICE

Execute, Generalize, Communicate, Scale

  • Execute and ship products consistently.
  • Then, generalize your learnings to form broader product principles.
ANECDOTE

Instacart Onboarding Experiment

  • At Instacart, Fareed Mosavat experimented with different onboarding flows, from low-friction to high-friction.
  • He found that higher friction onboarding, with more setup steps, can improve activation for products with complex functionalities.
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