

252: A Menu of Things AI Can Do For You to Pick From with Ben Olsen
Mar 4, 2025
In this discussion, Ben Olsen of BMO Automation, a leading expert in AI applications for financial advisory, dives into the transformative impact of AI in the industry. He outlines three strategies for advisors to embrace AI: DIY, build, or buy. Topics include streamlining client onboarding and communications, the essentials of compliance, and how AI can enhance personalized outreach. With practical tips and future insights, Ben emphasizes that incorporating AI is no longer optional—it's crucial for staying competitive.
AI Snips
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Transcript
Episode notes
AI: Table Stakes
- AI is rapidly becoming essential for financial advisors.
- Ignoring AI may lead to falling behind, as it's now table stakes.
AI Access Methods
- Explore AI access methods: DIY, building, or buying existing solutions.
- Consider these when choosing how to implement AI use cases.
Prospecting with AI
- Ben Olsen used ChatGPT's Operator model to prospect Josh Brown.
- The AI researched, drafted an email, and added Brown to his CRM.