Daily Creative with Todd Henry Early Bird, Second Mouse
13 snips
Dec 3, 2024 Explore the intriguing debate of first vs. second to market. Discover how being second can offer insights from others' experiences. Dive into the art of storytelling, exemplified by Transformers’ success. Learn about blind spots in innovation that can hinder progress. Understand the value of combining product and strategic innovation. Finally, uncover how self-awareness can lead to better decision-making and a more effective approach in competitive spaces.
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GoBots vs. Transformers
- GoBots, the first transforming robot toys, initially dominated the market.
- Hasbro's Transformers, with a richer storyline and better marketing, ultimately triumphed.
Second Mover Advantage
- Being first isn't always advantageous; sometimes, being second allows for learning and refinement.
- Success comes from preparation, strategy, and building sustainable products, not just being first.
Goddard's Rocket
- Robert Goddard's idea of liquid fuel rockets, initially ridiculed, became fundamental to space travel.
- The New York Times retracted their criticism 49 years later, demonstrating how loonshots can be initially dismissed but ultimately transformative.
