Bradley A. Gorski, "Cultural Capitalism: Literature and the Market After Socialism" (Northern Illinois UP, 2025)

Bradley Gorski, a literary and culture scholar, examines the breakneck commercialization of Russian book publishing and of Russian literature more broadly – in the wake of the collapse of the Soviet Union. In the early 1990s, thousands of new publishers emerged, up from a mere two hundred at the Soviet Union’s end. The notion of the “bestseller” quickly came to dominate the new market, fueling he rise of immensely popular genres such as detective novels, including its zhenskii variety (detective novels written by women and featuring female sleuths. Gorski artfully weaves together the evolution of the book market - from the chaos of the early post-Communist years to the near-monopoly in the 2000s - with literary analysis of some of the most prominent post-Soviet authors. At early stages, post-Soviet literature often reflected a degree of optimism about the Western ideal of personal liberty and embraced what sociologist Boris Dubin called a Russian version of the “American success story”. In recent years, however, the Russian literary market has taken a distinctly illiberal turn, exemplified by the writer Zakhar Prilepin, a bestselling author turned jingoistic patriot who fought in the Donbas region of Ukraine and inspired many of his admirers to join the front. 

Cultural Capitalism: Literature and the Market after Socialism (Northern Illinois University Press, 2025)

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