The Edward Show What the Latest Google Core Update Really Changed
6 snips
May 15, 2025 The recent Google Core Algorithm Update has made significant waves in SEO. Content quality signals have been refined, impacting how different platforms rank. Reddit is surging while Quora sees a decline, and retail sites like Uniqlo are feeling the volatility against giants like Amazon. AI overviews are changing blog click-through rates, emphasizing the importance of bottom-of-funnel SEO. Learn strategies to adapt and build topical authority to improve your rankings in this ever-evolving landscape.
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Prioritize Above-the-Fold Content
- Give searchers what they want before they start scrolling on your page.
- Focus on relevance, usefulness, and clear user intent for your keyword content.
Reddit Rises, Forums Decline
- Reddit continues to gain in SEO while Quora and independent forums decline.
- Reddit's success is due to quick, real-person sourced short answers that users value.
Focus on Niche Authority
- Build niche topical authority with specific, bottom-of-funnel product landing pages.
- Target purchase intent keywords and give searchers exactly what they need above the fold.